Key concepts in event management / Bernadette Quinn.
Material type: TextSeries: SAGE key conceptsPublication details: London ; Thousand Oaks, Calif. : SAGE, 2013.Description: xi, 194 pages : 21 cmISBN:- 9781849205597 (hbk.)
- 1849205590 (hbk.)
- 9781849205603 (pbk.)
- 1849205604 (pbk.)
- Event management [Spine title]
- 394.2 23
- GT3405 QUI 2013
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books in General collection | Mzuni Faculty of Tourism, Hospitality and Management Studies Library | GT 3405 QUI 2013 (Browse shelf(Opens below)) | 018812 | Available | mZulm-018812 |
Includes bibliographical references (pages 163-194).
Authenticity -- Bidding -- Community festivals -- Definitions -- Economic impact -- Emergent economies -- European city of culture -- Evaluation -- Event management -- Experience -- Festival -- Identity -- Innovation -- Leveraging -- Marketing -- MICE/MEEC -- Motivation -- Olympic games -- Place marketing -- Planning -- Policy -- Power and politics -- Regeneration -- Regional development -- Risk management -- Service quality -- Social capital -- Social function -- Social impacts -- Sponsorship -- Sports events -- Stakeholders -- Sustainable events -- Tourism -- Volunteering.
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