TY  - BOOK
AU  - Wells,William
AU  - Prensky,David
TI  - Consumer behavior
SN  - 0471596418 (cloth : alk. paper)
AV  - HF5415.32 .W45 1996
U1  - 658.8/342 20
PY  - 1996///
CY  - New York
PB  - J. Wiley
KW  - Consumer behavior
N1  - Includes bibliographical references and indexes
UR  - http://www.loc.gov/catdir/description/wiley037/95045409.html
UR  - http://www.loc.gov/catdir/toc/onix04/95045409.html
ER  -