Business communication today / Courtland L. Bovée, John V. Thill.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008.Edition: 9th edDescription: xxix, 7, 612, [94] p. : col. ill., col. maps ; 28 cmISBN:- 9780131995352
- 0131995359
- 658.4/5 22
- HF5718 BOV 2008
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books in General collection | Mzuzu University Library and Learning Resources Centre | HF5718 BOV 2008. (Browse shelf(Opens below)) | 022145 | Available | mZulm-022145 |
Includes bibliographical references and index.
Understanding the foundations of business communication -- Achieving success through effective business communication -- Communicating in teams and mastering listening and nonverbal communication skills -- Communicating in a world of diversity -- Applying the three-step writing process -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Supporting messages with quality information -- Finding, evaluating, and processing information -- Designing visual communication -- Planning, writing, and completing reports and proposals -- Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Designing and delivering oral and online presentations -- Creating and delivering oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs -- Building careers and writing résumés -- Interviewing for employment and following up -- Appendix A: format and layout of business documents -- Appendix B: documentation of report sources -- Appendix C: correction symbols -- Video guide -- Handbook of grammar, mechanics, and usage.
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